February 2, 20212:07 PMUpdated an hour ago
By Jonathan Stempel
A federal judge in Manhattan said on Tuesday Whole Foods Market must face a proposed class-action lawsuit claiming it deceived shoppers about the contents of its 365 Organic Honey Graham Crackers.
U.S. District Judge Gregory Woods said Chandra Campbell plausibly alleged that the words “Honey” and “Graham” on the box misled reasonable consumers into thinking that the crackers contained more healthy whole grain flour than non-whole grain flour, and that honey rather than sugar was the main sweetener.
“It is not implausible that consumers would understand the words on the box to say what they mean,” Woods wrote in a 31-page decision. The box also shows a honey dipper in a bowl of honey.
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