https://www.eurekalert.org/pub_releases/2021-02/ps-iat021021.php
News Release 10-Feb-2021
Penn State
The descriptions on the fronts of infant and toddler food packages may not accurately reflect the actual ingredient amounts, according to new research. The team found that vegetables in the U.S. Department of Agriculture's "dark green" category were very likely to appear in the product name, but their average order in the ingredient list was close to fourth. In contrast, juice and juice concentrates that came earlier on the ingredient list were less likely to appear in product names.
"Early experiences with food can mold children's preferences and contribute to building healthful, or unhealthful, eating habits that last a lifetime," said author Alyssa Bakke, staff sensory scientist, Penn State. "Our previous work found combining vegetables with fruits reduced the amount of vegetable flavor adults perceived, as the fruit flavors were more pronounced. Other research has also indicated that parents predominantly use front-of-package information to make purchasing decisions. This means that when children are given commercial foods, they may be receiving less exposure to vegetable flavors than their parents assume based on the way the products are labeled and marketed."
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