'Do' is better than 'don't' when it comes to eating better

http://www.eurekalert.org/pub_releases/2015-05/cfb-ib052715.php

Public Release: 27-May-2015
Cornell Food & Brand Lab

Tell your child or spouse what they can eat and not what they can't. Telling your child to eat an apple so they stay healthy will work better than telling them not to eat the cookie because it will make them fat. A new Cornell discovery shows that "Don't" messages don't work for most of us.

These new findings cast a dim light on the many public health campaigns that have used a fear approach to convince us to eat better, such as telling us: don't eat candy or drink chocolate milk, or eat red meat because of harmful consequences. The Cornell study findings show that focusing on Do is better than on Don't. That is, stressing the benefits of eating healthy foods is more effective than warning against the harms of eating unhealthy foods.

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