everybody's creative, in their own way

Some years ago, I saw a very small article in a back page of a newspaper, that reported on some reseach genetic vs environmental influences on human thinking. It stated that it did not appear that heridity influenced creativity. There was no information on the way the study was conducted, but I felt doubtful of the conclusion.

However, with time, I have developed a different point of view. I have associated creativity with new ideas. However, I now see that great creativity is used by many people to rationalize their existing views.